5 Ways Google’s Real-Time Search will Change your Virtual World
Google dropped a bomb shell on the internet world yesterday as it announced a couple of new ways for users to search the net. The more prominent announcement entails the use of realtime data from the social media communities of Facebook, Twitter, and mySpace.
So what could this mean for us? How will it shape our online world? While there are dozens of implications, 5 reasons come quickly to mind in how Google’s real time search will change our virtual world.
1. Real Time Answers - Ever look for information on the net, only to find that the only piece information you could muster up was from 1991? While this may be great if you are working on a history project, current technology based information needs to be fresh in order to be accurate. A real time search engine could prevent this by giving you access to more prominent data from users in large social communities -such as Facebook and Twitter.
2. Public Opinion on Current Events – Find out what real people are saying about current events – and not just overhyped or bias press. As the event unfolds people on the scene that contribute to Twitter and other social communities will become prevalent in the search engine results, allowing you to better form your own judgments, contribute to the conversation and find the social community that has the best information for you.
3. Cost Effective Marketing – Companies that have a good product or service can make use of real time search by asking satisfied customers to speak out about their brand. If Company XYZ sells product M, and 3000 people are updating there status about how great it is, Company XYZ essentially saved thousands of dollars from branding themselves through traditional means.
4. Faster Shopping Online – Are you looking for a certain book to read? Want to know what people are saying about it now- before you spend that twenty dollar bill? With real-time search capabilities you will get answers from various people in the social communities quickly, and not have to search all over the net to compare and contrast product reviews. Needless to say this will dramatically increase the speed in which you can shop online for products and services.
5. Higher Customer Satisfaction – With the social web – Companies are just a few clicks away from being rendered a hero or a complete z… well you get it. Let’s face it, people enjoy telling their social communities what they thought of a particular product or service – good or bad. With real-time results this information will weigh heavy on company’s to maintain a competitive advantage and truly strive satisfy their customers needs.
3 Responses to “5 Ways Google’s Real-Time Search will Change your Virtual World”
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This is cool, I had no idea that real time search could offer these possiblilites. But when you think of it it does make alot of sense.
I actually had a chance to sit around today and play with this new feature. I think Google is heading in the right direction with this. I am still not convinced it will catch on though.