Should I have Multiple Twitter Accounts?
If you are thinking of, or already use Twitter there may be good reasons to stay with one account only. There are also times when it is a better idea to have two or more Twitter accounts.
The advantages of using only one account:
Obviously if you are just using Twitter to stay in touch with your friends and make more, then one account should be all you need. If you have made a mess of things (it happens) you could always start a new account with a new user name.
If you are planning to brand yourself it is best to stick with one account only. Have an overall plan in mind and use your tweets to the best advantage you can to get your profile out there. Build your followers trust by letting them see both your personal and business side. Getting people to your blog or even multiple blogs can work best this way.
When Multiple Accounts may work better for you:
Often people wish to use Twitter both as a purely social tool and as a marketing tool as well. It can be a good idea to have one account that is more personal so you don’t need to worry too much about being ‘professional’. Set up a separate account for your marketing efforts and work on developing that in the way that suits you. Put simply, if you are trying to market something people don’t really want to know that you are going to watch the kids play soccer and eating out on the way.
There is nothing wrong though with occasionally having business-type tweets in your personal account and more personal tweets in your business account. Probably the most important thing is to have a clear strategy and plan in place for both accounts. Know what your aim is and then develop your Twitter presence to suit. If you are running two accounts it is a good idea to use something like Twhirl. This allows you to have both accounts open at the same time.
One of the biggest advantages of having multiple accounts is that you can be more selective in your followers and who you are following. There are a few people who even have 4 or more accounts. To do this you will probably need additional tools to keep things manageable.
Examples of where you might want more than 2 accounts would be: business, personal and other (perhaps sending tweets out to a sports group you manage, or church group etc)
Multiple businesses or niches that you are managing may work better with a separate account for each.
There are a variety of ways and strategies that Twitter users employ to make their accounts work. You can always experiment and find out what works best for you. Always make your plan and then take the time to monitor and evaluate what is working or not working and then tweak your Twitter account/s to suit.
4 Responses to “Should I have Multiple Twitter Accounts?”
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[...] This post was mentioned on Twitter by … WebDoctus Blog. WebDoctus Blog said: Should I have Multiple Twitter Accounts? http://url4.eu/dRvp [...]
Just wanted to say I enjoyed this article I have many accts and use them in various ways for personal and business use.
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This post was mentioned on Twitter by michael_duvall: Should I have Multiple Twitter Accounts? http://bit.ly/h38a9…
I currently have 5 accounts and I see nothing wrong with it. the hard part is managing all of them. I use one at work for business and the other 4 to blast out interesting things. ^_^